Hochschulschrift

A holistic view on brand hate : conceptual development and empirical analyses

to connected objects

Location
Deutsche Nationalbibliothek Frankfurt am Main
Dimensions
21 cm
Extent
XI, 162 Seiten
Language
Englisch
Notes
Illustrationen, Diagramme
Friedrich-Alexander-Universität Erlangen-Nürnberg, Dissertation, 2018

Classification
Management
Keyword
Markenimage
Kritik
Verbraucherverhalten
Holismus

Creator

Table of contents
Rights
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
Last update
11.06.2025, 1:44 PM CEST

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Object type

  • Hochschulschrift

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