Arbeitspapier

Markets as 'ultimate judges' of economic policies: Angela Merkel's discourse profile during the economic crisis and the European crisis policies

The purpose of this article is to offer an explanation of the predominance of austerity policies in Europe based on distinct crisis narratives and their underlying market metaphors in the discourse profile of German Chancellor Angela Merkel. The methodological approach is a combined discourse and metaphor analysis of speeches and addresses of Angela Merkel in the aftermath of the crisis applying cognitive metaphor theory in combination with a corpus linguistic approach. The main finding of this article is that the dominant conceptual metaphors in Merkel's crisis narrative subordinate policy making to superior "market mechanisms", which are attributed with human and natural characteristics. I also highlight the strong moral focus of the crisis narrative of "living-beyond-ones-means", which forces austerity policies and hence offers an explanation for the prevalence of neoliberal policies in the Eurozone. Furthermore this article contributes to the study of the role of "market metaphors" for crisis narratives of influential political leaders and provides an analysis of the impact of discursive manifestations and metaphorical analogies on economic crisis policies.

Sprache
Englisch

Erschienen in
Series: ICAE Working Paper Series ; No. 31

Klassifikation
Wirtschaft
Thema
Market metaphors
politico-economic discourses
financial and economic crisis
European sovereign debt crisis
cognitive metaphor theory

Ereignis
Geistige Schöpfung
(wer)
Pühringer, Stephan
Ereignis
Veröffentlichung
(wer)
Johannes Kepler University Linz, Institute for Comprehensive Analysis of the Economy (ICAE)
(wo)
Linz
(wann)
2015

Handle
Letzte Aktualisierung
10.03.2025, 11:44 MEZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.

Objekttyp

  • Arbeitspapier

Beteiligte

  • Pühringer, Stephan
  • Johannes Kepler University Linz, Institute for Comprehensive Analysis of the Economy (ICAE)

Entstanden

  • 2015

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