Konferenzbeitrag
Piracy and Movie Revenues: Evidence from Megaupload. A Tale of the Long Tail?
In this paper we make use of a quasi-experiment in the market for illegal downloading to study movie box office revenues. Exogenous variation comes from the unexpected shutdown of the popular file hosting platform Megaupload.com on January 19, 2012. The estimation strategy is based on a quasi difference-in-differences approach. We compare box office revenues before and after the shutdown to a matched control group of movies unaffected by the shutdown. We find that the shutdown had a negative, yet insignificant effect on box office revenues.This counterintuitive result may suggest support for the theoretical perspective of (social) network effects where file-sharing acts as a mechanism to spread information about a good from consumers with zero or low willingness to pay to users with high willingness to pay.
- Language
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                Englisch
 
- Bibliographic citation
 - 
                Series: Beiträge zur Jahrestagung des Vereins für Socialpolitik 2013: Wettbewerbspolitik und Regulierung in einer globalen Wirtschaftsordnung - Session: Media Economics ; No. A13-V1
 
- Classification
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                Wirtschaft
Regulation and Industrial Policy: General
Entertainment; Media
Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
 
- Event
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                Geistige Schöpfung
 
- (who)
 - 
                Peukert, Christian
Claussen, Jörg
Kretschmer, Tobias
 
- Event
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                Veröffentlichung
 
- (who)
 - 
                ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften, Leibniz-Informationszentrum Wirtschaft
 
- (where)
 - 
                Kiel und Hamburg
 
- (when)
 - 
                2013
 
- Handle
 
- Last update
 - 
                
                    
                        10.03.2025, 11:43 AM CET
 
Data provider
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.
Object type
- Konferenzbeitrag
 
Associated
- Peukert, Christian
 - Claussen, Jörg
 - Kretschmer, Tobias
 - ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften, Leibniz-Informationszentrum Wirtschaft
 
Time of origin
- 2013