News, business and public information : advertisements and announcements in Dutch and Flemish newspapers, 1620-1675

Zusammenfassung: The history of newspaper advertising began in the seventeenth-century Low Countries. The newspaper publishers of the Dutch Republic were the first to embrace advertisements, decades before their peers in other news markets in Europe. In this survey, Arthur der Weduwen and Andrew Pettegree have brought together the first 6,000 advertisements placed in Dutch and Flemish newspapers between 1620 and 1675. Provided here in an English translation, and accompanied by seven indices, this work provides for the first time a complete overview of the development of newspaper advertising and its impact on the Dutch book trade, economy and society. In these evocative announcements, ranging from advertisement for library auctions, the publication of new books, pamphlets and maps to notices of crime, postal schedules or missing pets, the seventeenth century is brought to life. This survey offers a unique perspective on daily life, personal relationships and societal change in the Dutch Golden Age.

Object Details

• Location: Deutsche Nationalbibliothek Frankfurt am Main
• ISBN: 9789004420823
• Dimensions: 30 cm
• Extent: IX, 667 Seiten
• Notes: Illustrationen ; Literaturangaben ; Enthält Index

References and Relationships

• Bibliographic citation: Library of the written word ; volume 78 ; Library of the written word ; volume 60[...]

Classification and Topics

• Classification: Management ; Nachrichtenmedien, Journalismus, Verlagswesen
• Keyword: Geschichte 1620-1675 ; Zeitung ; Werbung ; Niederlande

Contributors, Places and Time

• Event: Veröffentlichung
• (where): Leiden, Boston
• (who): Brill
• (when): [2020]
• Contributor: Weduwen, Arthur der ; Pettegree, Andrew

Further information

• Table of contents: https://d-nb.info/1239588100/04
• Rights: Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
• Last update: 11.06.2025, 2:18 PM CEST