Profile of the Customers and the Pattern of Purchasing in Sweet Shops, Kuwait

Purpose: This study aimed to describe the profile and the purchasing pattern of the customers of two sweet shops in Kuwait. Materials and Methods: The data were collected by observing 500 customers in two sweet shops between 11 a.m. and 2 p.m. and between 5 p.m. and 10 p.m. during a two-week period. One shop was in the city (Capital Governorate; n = 330) and the other was in the suburban area (Ahmadi Governorate; n = 170). Every tenth adult customer was also interviewed, when they had completed their purchasing. Results: There were 58.2% females and 41.8% males among the customers. The mean estimated age of the customers was 29.6 (SD = 13.8) years. The mean payment for the purchase was $5.32 USD (SD 2.350). Females commonly purchased larger amount of sweets (42.6%) compared with males (30.1%; p<0.001). Chocolate was the most common choice of purchase (71%), and only 10% of the products were sugar-free products. The mean age of the customers interviewed was 35.6 years (SD = 9.4). The favourite sugar product of the interviewed customers was also chocolate (36%). The proportion of the customers considering sugar-free products as their favourite decreased consistently with increasing age. More than half of the customers used soft drinks every day (58%). Conclusion: Knowledge of the caries risk from sweets needs to be increased with a health education programme. Increasing the availability of sugar-free or tooth-friendly products should be one of the aims of the Kuwait Ministry of Health.

Object Details

• Location: Deutsche Nationalbibliothek Frankfurt am Main
• Extent: Online-Ressource
• Language: Englisch

References and Relationships

• Bibliographic citation: Profile of the Customers and the Pattern of Purchasing in Sweet Shops, Kuwait ; volume:5 ; number:4 ; year:2007 ; pages:291-297 ; Oral health & preventive dentistry ; 5, Heft 4 (2007), 291-297

Contributors, Places and Time

• Creator: Al-Sayegh, Fatimah A. ; Al-Ali, Wajiha M.

Further information

• DOI: 10.3290/j.ohpd.a12798
• URN: urn:nbn:de:101:1-2023052015033546418464
• Rights: Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
• Last update: 14.08.2025, 10:55 AM CEST