The second screen: why banks must re-think their TV advertising

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Location: Deutsche Nationalbibliothek Frankfurt am Main

Extent: Online-Ressource

Language: Englisch

Bibliographic citation: The second screen: why banks must re-think their TV advertising ; 2013, 1, S. 8
EFL quarterly / E-Finance Lab ; 2013, 1, S. 8

Classification: Wirtschaft

Creator: Schulze, Christian

URN: urn:nbn:de:hebis:30:3-579373

Rights: Der Zugriff auf das Objekt ist unbeschränkt möglich.

Last update: 15.08.2025, 7:22 AM CEST

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Schulze, Christian

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The second screen: why banks must re-think their TV advertising

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