Artikel

Can blockchain payment services influence customers' loyalty intention in the hospitality industry? A mediation assessment

This study analyzes the impact of blockchain mobile payment services on customer loyalty intention through the mediating role of service quality, privacy and security, and customer satisfaction in the Bangladeshi hospitality industry. Data were collected through a survey using a structured questionnaire from 326 respondents who stayed in 4- and 5-star hotels in Chattogram and Cox's Bazar. Respondents' (N = 326) opinions were analyzed employing Smart PLS software. The results ensure that privacy and security and customer satisfaction mediate the blockchain-based mobile payment services and loyalty intention relationship. However, service quality does not mediate that relationship. The findings of the mediation effect of privacy and security and customer satisfaction are a unique contribution to the blockchain literature in the field of the hospitality industry. Hoteliers are encouraged to employ appropriate blockchain mobile payment services for better quality customer service and ensured safety and security, and in turn, loyalty intention.

Sprache
Englisch

Erschienen in
Journal: Administrative Sciences ; ISSN: 2076-3387 ; Volume: 13 ; Year: 2023 ; Issue: 3 ; Pages: 1-17

Klassifikation
Öffentliche Verwaltung
Thema
blockchain mobile payment service
customer satisfaction
loyalty intention
privacy and security
service quality

Ereignis
Geistige Schöpfung
(wer)
Al Karim, Rashed
Rabiul, Md Karim
Ishrat, Mahima
Pornpisanu Promsivapallop
Kawser, Sakia
Ereignis
Veröffentlichung
(wer)
MDPI
(wo)
Basel
(wann)
2023

DOI
doi:10.3390/admsci13030085
Handle
Letzte Aktualisierung
10.03.2025, 11:45 MEZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.

Objekttyp

  • Artikel

Beteiligte

  • Al Karim, Rashed
  • Rabiul, Md Karim
  • Ishrat, Mahima
  • Pornpisanu Promsivapallop
  • Kawser, Sakia
  • MDPI

Entstanden

  • 2023

Ähnliche Objekte (12)