Arbeitspapier
Data brokers co-opetition
Data brokers collect, manage, and sell customer data. We propose a simple model, in which data brokers sell data to downstream firms. We characterise the optimal strategy of data brokers and highlight the role played by the data structure for co-opetition. If data are “sub-additive”, with the combined value lower than the sum of the values of the two datasets, data brokers share data and sell them jointly. When data are “additive” or “supra- additive”, with the combined value equal to or greater than the sum of the two datasets, data brokers compete. Results are robust to several extensions.
- Sprache
-
Englisch
- Erschienen in
-
Series: CESifo Working Paper ; No. 7523
- Klassifikation
-
Wirtschaft
Market Structure, Pricing, and Design: Oligopoly and Other Forms of Market Imperfection
Oligopoly and Other Imperfect Markets
Information and Internet Services; Computer Software
Marketing
- Thema
-
data brokers
personal information
privacy
co-opetition
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Gu, Yiquan
Madio, Leonardo
Reggiani, Carlo
- Ereignis
-
Veröffentlichung
- (wer)
-
Center for Economic Studies and ifo Institute (CESifo)
- (wo)
-
Munich
- (wann)
-
2019
- Handle
- Letzte Aktualisierung
-
10.03.2025, 11:43 MEZ
Datenpartner
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Objekttyp
- Arbeitspapier
Beteiligte
- Gu, Yiquan
- Madio, Leonardo
- Reggiani, Carlo
- Center for Economic Studies and ifo Institute (CESifo)
Entstanden
- 2019