Arbeitspapier
Financing of media firms: Does competition matter?
This paper analyses how competition between media firms influences the way they are financed. In a setting where monopoly media firms choose to be completely financed by consumer payments, competition may lead the media firms to be financed by advertising as well. The closer substitutes the media firms’ products are, the less they rely on consumer payment and the more they rely on advertising revenues. If media firms can invest in programming, they invest more the less differentiated the media products are perceived to be.
- Sprache
-
Englisch
- Erschienen in
-
Series: Memorandum ; No. 2005,01
- Klassifikation
-
Wirtschaft
Firm Organization and Market Structure
Entertainment; Media
Information and Internet Services; Computer Software
Advertising
- Thema
-
Media
Advertising
Two-sided markets
Medienwirtschaft
Duopol
Monopol
Unternehmensfinanzierung
Werbung
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Kind, Hans Jarle
Nilssen, Tore
Sørgard, Lars
- Ereignis
-
Veröffentlichung
- (wer)
-
University of Oslo, Department of Economics
- (wo)
-
Oslo
- (wann)
-
2005
- Handle
- Letzte Aktualisierung
-
10.03.2025, 11:41 MEZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Objekttyp
- Arbeitspapier
Beteiligte
- Kind, Hans Jarle
- Nilssen, Tore
- Sørgard, Lars
- University of Oslo, Department of Economics
Entstanden
- 2005
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