Arbeitspapier

Why does the average price paid fall during high demand periods?

For many products the average price paid by consumers falls during periods of high demand. We use information from a large supermarket chain to decompose the decrease in the average price into a substitution effect, due to an increase in the share of cheaper products, and a price reduction effect. We find that for almost all the products we study the substitution effect explains a large part of the decrease. We estimate demand for these products and show the price declines are consistent with a change in demand elasticity and the relative demand for different brands. Our findings suggest, that for the data we examine, loss-leader models of retail competition are not the main explanation for price declines.

Language
Englisch

Bibliographic citation
Series: CSIO Working Paper ; No. 0086

Classification
Wirtschaft

Event
Geistige Schöpfung
(who)
Nevo, Aviv
Hatzitaskos, Konstantinos
Event
Veröffentlichung
(who)
Northwestern University, Center for the Study of Industrial Organization (CSIO)
(where)
Evanston, IL
(when)
2006

Handle
Last update
10.03.2025, 11:44 AM CET

Data provider

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ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.

Object type

  • Arbeitspapier

Associated

  • Nevo, Aviv
  • Hatzitaskos, Konstantinos
  • Northwestern University, Center for the Study of Industrial Organization (CSIO)

Time of origin

  • 2006

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