Artikel
Analyzing the sustainable behavioral intentions: Role of norms, beliefs and values on behavioral intentions
The purpose of the study is to examine the contributing factors (norms, beliefs and values) as a proxy of sustainable behavior. To achieve the research objective a survey method was adopted by using convenience sampling. From the results of the study it is evident that normative influence is a key predictor of behavioral intention. This study provides valuable insight and sound ground for academicians who are interested in studying sustainable consumer behavior in concerned emerging markets. It also presents valuable insights for practitioners and policy makers and it has revealed important findings and implications for aforementioned context.
- Language
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Englisch
- Bibliographic citation
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Journal: Pakistan Journal of Commerce and Social Sciences (PJCSS) ; ISSN: 2309-8619 ; Volume: 9 ; Year: 2015 ; Issue: 2 ; Pages: 524-539 ; Lahore: Johar Education Society, Pakistan (JESPK)
- Classification
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Wirtschaft
- Subject
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sustainable behavior
normative influences
norms
beliefs
values
- Event
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Geistige Schöpfung
- (who)
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Moon, Moin Ahmed
Habib, Muhammad Danish
Attiq, Saman
- Event
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Veröffentlichung
- (who)
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Johar Education Society, Pakistan (JESPK)
- (where)
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Lahore
- (when)
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2015
- Handle
- Last update
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10.03.2025, 11:44 AM CET
Data provider
This object is provided by:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.
Object type
- Artikel
Associated
- Moon, Moin Ahmed
- Habib, Muhammad Danish
- Attiq, Saman
- Johar Education Society, Pakistan (JESPK)
Time of origin
- 2015
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