Arbeitspapier
Strategic complementarities in a model of commercial media bias
Media content is an important privately supplied public good. While it has been shown that contributions to a public good crowd out other contributions in many cases, the issue has not been thoroughly studied for media markets yet. We show that in a standard model of commercial media bias, qualities of media content are strategic complements, whereby investments into quality crowd in further investments and engage competitors in a race to the top. Therefore, Önancially strong public service media can mitigate commercial media bias: the content of commercial media can be more in line with the preferences of the audience and less advertiser-friendly in a dual (mixed public and commercial) media system than in a purely commercial media market.
- Sprache
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Englisch
- Erschienen in
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Series: ECONtribute Discussion Paper ; No. 261
- Klassifikation
-
Wirtschaft
Game Theory and Bargaining Theory: General
Public Goods
Oligopoly and Other Imperfect Markets
Economics of Regulation
Entertainment; Media
- Thema
-
commercial media bias
public service media
advertising
two-sided markets
supermodular games
strategic complements
public goods
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Kerkhof, Anna
Münster, Johannes
- Ereignis
-
Veröffentlichung
- (wer)
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University of Bonn and University of Cologne, Reinhard Selten Institute (RSI)
- (wo)
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Bonn and Cologne
- (wann)
-
2023
- Handle
- Letzte Aktualisierung
-
10.03.2025, 11:45 MEZ
Datenpartner
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Objekttyp
- Arbeitspapier
Beteiligte
- Kerkhof, Anna
- Münster, Johannes
- University of Bonn and University of Cologne, Reinhard Selten Institute (RSI)
Entstanden
- 2023