Journal article | Zeitschriftenartikel
Transparency is Key to an Efficient Supply Chain
There was a time when customers cared little as to how a company or business sourced its products and resources. They didn’t think much about a brand’s economic and social impact. They cared even less about sustainability and environmental influence. Those days are long gone. According to a 2015 survey by Cone Communications, 81 percent of global consumers now consider a company’s corporate social responsibility when making a buying decision. That, of course, includes their supply chain and the impact it has on its surroundings. If you’re sourcing materials or resources in a way that has a negative impact, your customers will find out, and that will have a direct result on your performance. This is just one prominent reason for switching to a more transparent, more efficient supply chain.
- ISSN
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2381-3652
- Umfang
-
Seite(n): 3
- Sprache
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Englisch
- Anmerkungen
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Status: Veröffentlichungsversion; begutachtet (peer reviewed)
- Erschienen in
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IndraStra Global, 4(6)
- Thema
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Wirtschaft
Betriebswirtschaftslehre
- Ereignis
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Geistige Schöpfung
- (wer)
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Ray Nichols, Megan
- Ereignis
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Veröffentlichung
- (wo)
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Vereinigte Staaten von Amerika
- (wann)
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2018
- URN
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urn:nbn:de:0168-ssoar-57588-6
- Rechteinformation
-
GESIS - Leibniz-Institut für Sozialwissenschaften. Bibliothek Köln
- Letzte Aktualisierung
-
21.06.2024, 16:26 MESZ
Datenpartner
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Objekttyp
- Zeitschriftenartikel
Beteiligte
- Ray Nichols, Megan
Entstanden
- 2018