Journal article | Zeitschriftenartikel

Transparency is Key to an Efficient Supply Chain

There was a time when customers cared little as to how a company or business sourced its products and resources. They didn’t think much about a brand’s economic and social impact. They cared even less about sustainability and environmental influence. Those days are long gone. According to a 2015 survey by Cone Communications, 81 percent of global consumers now consider a company’s corporate social responsibility when making a buying decision. That, of course, includes their supply chain and the impact it has on its surroundings. If you’re sourcing materials or resources in a way that has a negative impact, your customers will find out, and that will have a direct result on your performance. This is just one prominent reason for switching to a more transparent, more efficient supply chain.

ISSN
2381-3652
Extent
Seite(n): 3
Language
Englisch
Notes
Status: Veröffentlichungsversion; begutachtet (peer reviewed)

Bibliographic citation
IndraStra Global, 4(6)

Subject
Wirtschaft
Betriebswirtschaftslehre

Event
Geistige Schöpfung
(who)
Ray Nichols, Megan
Event
Veröffentlichung
(where)
Vereinigte Staaten von Amerika
(when)
2018

URN
urn:nbn:de:0168-ssoar-57588-6
Rights
GESIS - Leibniz-Institut für Sozialwissenschaften. Bibliothek Köln
Last update
21.06.2024, 4:26 PM CEST

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Object type

  • Zeitschriftenartikel

Associated

  • Ray Nichols, Megan

Time of origin

  • 2018

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