Collaborative promotions : optimizing retail supply chains with upstream informaton sharing

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Location
Deutsche Nationalbibliothek Frankfurt am Main
ISBN
9783642133923
Dimensions
24 cm
Extent
XIX, 153 S.
Language
Englisch
Notes
graph. Darst.
Literaturangaben

Bibliographic citation
Lecture notes in economics and mathematical systems ; 643

Keyword
Produzent
Einzelhandel
Unternehmenskooperation
Informationsmanagement
Informationsaustausch
Supply Chain Management
Marketingmanagement
Sales-promotion

Event
Veröffentlichung
(where)
Berlin, Heidelberg
(who)
Springer
(when)
2010
Creator
Wiehenbrauk, Daniela

Table of contents
Rights
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
Last update
11.06.2025, 2:26 PM CEST

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Associated

  • Wiehenbrauk, Daniela
  • Springer

Time of origin

  • 2010

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