An Investigation of Demographic Correlates of the Celebrity Attitude Scale

Abstract: The Celebrity Attitude Scale (CAS) has been widely used in the last 15 years, but little is known about how ethnicity and socioeconomic status relate to scores on this scale. In the first of two studies, we showed that a sample of African-American college students had more favorable attitudes toward their favorite celebrities than a sample of White college students. However, there was no control for the possibility that the two samples were unequal with respect to socioeconomic status. The second study controlled for that possibility, and added samples of Hispanic and Asian college students. Results showed that African-American participants again had more favorable attitudes toward their favorite celebrities than Whites did, with Hispanic and Asian-American participants falling in between the two extremes. Socioeconomic status was unrelated to CAS scores. African-Americans tended to select African-American celebrities as their favorites, and Whites tended to choose Whites, with His.... https://interpersona.psychopen.eu/index.php/interpersona/article/view/3501

Location
Deutsche Nationalbibliothek Frankfurt am Main
Extent
Online-Ressource
Language
Englisch

Bibliographic citation
An Investigation of Demographic Correlates of the Celebrity Attitude Scale ; volume:10 ; number:2 ; day:23 ; month:12 ; year:2016
Interpersona ; 10, Heft 2 (23.12.2016)

Creator
Lynn McCutcheon
Mara S. Aruguete
William Jenkins
Nancy McCarley
Ronald Yockey

DOI
10.5964/ijpr.v10i2.218
URN
urn:nbn:de:101:1-2020101418421029623136
Rights
Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
Last update
14.08.2025, 10:53 AM CEST

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Associated

  • Lynn McCutcheon
  • Mara S. Aruguete
  • William Jenkins
  • Nancy McCarley
  • Ronald Yockey

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