Arbeitspapier

Consumer Search with Chain Stores

The Stahl model is one of the most applied consumer search models, with many applications and an empirical background. The present paper explores an extension where sellers have asymmetries, which is mostly excluded by the literature. Sellers with heterogeneous numbers of stores are introduced, reflecting a typical market structure. As in the original Stahl model, a market consists of several sellers, and consumers, where some face a cost when sequentially searching. The paper shows that no symmetric Nash equilibrium exists in the extension. Additional results suggest that smallest sellers will be the ones offering the lowest prices, in line with several real world examples provided in the paper. However, profits remain in most cases fixed per store, making a larger firm more profitable, yet with lower quantity sold. The findings suggest that on some level price dispersion will still exist, together with some level of price stickiness, both observed in reality.

Sprache
Englisch

Erschienen in
Series: Munich Discussion Paper ; No. 2014-6

Klassifikation
Wirtschaft
Market Structure, Pricing, and Design: Oligopoly and Other Forms of Market Imperfection
Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
Oligopoly and Other Imperfect Markets
Thema
Sequential Consumer Search
Oligopoly
Asymmetric NE

Ereignis
Geistige Schöpfung
(wer)
Kuniavsky, Sergey
Ereignis
Veröffentlichung
(wer)
Ludwig-Maximilians-Universität München, Volkswirtschaftliche Fakultät
(wo)
München
(wann)
2014

DOI
doi:10.5282/ubm/epub.20799
Handle
URN
urn:nbn:de:bvb:19-epub-20799-4
Letzte Aktualisierung
10.03.2025, 11:43 MEZ

Datenpartner

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Objekttyp

  • Arbeitspapier

Beteiligte

  • Kuniavsky, Sergey
  • Ludwig-Maximilians-Universität München, Volkswirtschaftliche Fakultät

Entstanden

  • 2014

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