Arbeitspapier
"Too good" to succeed? Why not just try "good enough"! Some deliberations on the prospects of frugal innovations
High-tech, German companies are facing a curious problem: their products are reportedly too good for the expanding global markets. So in a way they get penalised for offering a superlative quality. At a second glance, though, this doesn't seem surprising. For, succeeding in the emerging markets like India or China often requires developing market-specific products and services that enable an attractive value proposition without taking recourse to (excessive) over-engineering. Furthermore, the innovations should be able to cope with, and successfully circumvent, the given infrastructural restrictions ever so present in the rural and semi-urban areas in such economies.
- Sprache
-
Englisch
- Erschienen in
-
Series: Working Paper ; No. 76
- Klassifikation
-
Wirtschaft
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Tiwari, Rajnish
Herstatt, Cornelius
- Ereignis
-
Veröffentlichung
- (wer)
-
Hamburg University of Technology (TUHH), Institute for Technology and Innovation Management (TIM)
- (wo)
-
Hamburg
- (wann)
-
2013
- Handle
- URN
-
urn:nbn:de:gbv:830-tubdok-12410
- Letzte Aktualisierung
-
10.03.2025, 11:44 MEZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Objekttyp
- Arbeitspapier
Beteiligte
- Tiwari, Rajnish
- Herstatt, Cornelius
- Hamburg University of Technology (TUHH), Institute for Technology and Innovation Management (TIM)
Entstanden
- 2013
Ähnliche Objekte (12)
India's Electronic Voting Machines (EVMs): Social construction of a "frugal" innovation
Open global innovation networks as enablers of frugal innovation: propositions based on evidence from India
India - a lead market for frugal innovations? Extending the lead market theory to emerging economies
The question of a frugal mindset in Western MNCs: Exploring an emerging phenomenon with a systematic literature review
Frugal innovations for the 'unserved' customer: An assessment of India's attractiveness as a lead Market for cost-effective products
Frugal sustainability: A new perspective to foster corporate sustainability
The Deliberative Frugal Mindset: A model of managerial opportunity recognition for frugal innovation
Frugal innovation and analogies: Some propositions for product development in emerging economies
Search fields for radical innovations involving market research
Onlinegestützte Suche nach innovativen Anwendern in direkten und analogen Anwendermärkten
System orientation as an enabler for sustainable frugal engineering: Insights from automotive material development
"Too good" to succeed? Why not just try "good enough"! : some deliberations on the prospects of frugal innovations
India's Electronic Voting Machines (EVMs): Social construction of a "frugal" innovation
Open global innovation networks as enablers of frugal innovation: propositions based on evidence from India
India - a lead market for frugal innovations? Extending the lead market theory to emerging economies
The question of a frugal mindset in Western MNCs: Exploring an emerging phenomenon with a systematic literature review
Frugal innovations for the 'unserved' customer: An assessment of India's attractiveness as a lead Market for cost-effective products
Frugal sustainability: A new perspective to foster corporate sustainability
The Deliberative Frugal Mindset: A model of managerial opportunity recognition for frugal innovation
Frugal innovation and analogies: Some propositions for product development in emerging economies
Search fields for radical innovations involving market research
Onlinegestützte Suche nach innovativen Anwendern in direkten und analogen Anwendermärkten
System orientation as an enabler for sustainable frugal engineering: Insights from automotive material development
"Too good" to succeed? Why not just try "good enough"! : some deliberations on the prospects of frugal innovations
India's Electronic Voting Machines (EVMs): Social construction of a "frugal" innovation
Open global innovation networks as enablers of frugal innovation: propositions based on evidence from India
India - a lead market for frugal innovations? Extending the lead market theory to emerging economies
The question of a frugal mindset in Western MNCs: Exploring an emerging phenomenon with a systematic literature review
Frugal innovations for the 'unserved' customer: An assessment of India's attractiveness as a lead Market for cost-effective products
Frugal sustainability: A new perspective to foster corporate sustainability
The Deliberative Frugal Mindset: A model of managerial opportunity recognition for frugal innovation
Frugal innovation and analogies: Some propositions for product development in emerging economies
Search fields for radical innovations involving market research
Onlinegestützte Suche nach innovativen Anwendern in direkten und analogen Anwendermärkten
System orientation as an enabler for sustainable frugal engineering: Insights from automotive material development