Artikel
Calidad percibida y satisfacción de los espectadores de fútbol
The main objective of this study is to determine the influence of service quality on satisfaction of football spectators, looking scarcely investigated in the literature. The results, from a sample of 700 spectators at a football club of the Spanish First Division, reveal three main conclusions: (i) the quality of service of a football event is determined by both tangibles - infrastructure - as intangible - quality and delivery of equipment, and management of the board; (ii) the quality of positively affects service satisfaction experienced by the viewer part associated with football event; (iii) in overall satisfaction directly influences partial satisfaction associated with specific aspects of the sporting event and indirectly the quality of services provided. The study concludes with the main contributions, limitations and future research.
- Sprache
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Spanisch
- Erschienen in
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Journal: Investigaciones Europeas de Dirección y Economía de la Empresa (IEDEE) ; ISSN: 1135-2523 ; Volume: 20 ; Year: 2014 ; Issue: 2 ; Pages: 87-94 ; Amsterdam: Elsevier
- Klassifikation
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Wirtschaft
Marketing
- Thema
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Perceived quality
Service
Customer satisfaction
Sport event
Football
- Ereignis
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Geistige Schöpfung
- (wer)
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Navarro-García, Antonio
Reyes-García, María Eugenia
Acedo-González, Francisco J.
- Ereignis
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Veröffentlichung
- (wer)
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Elsevier
- (wo)
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Amsterdam
- (wann)
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2014
- DOI
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doi:10.1016/j.iedee.2013.09.003
- Handle
- Letzte Aktualisierung
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10.03.2025, 11:43 MEZ
Datenpartner
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Objekttyp
- Artikel
Beteiligte
- Navarro-García, Antonio
- Reyes-García, María Eugenia
- Acedo-González, Francisco J.
- Elsevier
Entstanden
- 2014