- Location
-
Deutsche Nationalbibliothek Frankfurt am Main
- Dimensions
-
30 cm
- Extent
-
21 Bl.
- Language
-
Deutsch
- Notes
-
Literaturverz. Bl. 19 - 21
- Bibliographic citation
-
Diskussionsbeiträge der Wirtschaftswissenschaftlichen Fakultät Ingolstadt / Katholische Universität Eichstätt ; Nr. 43
- Keyword
-
Qualitätsmanagement
Marketing
Theorie
Qualitätsaudit
Qualitätsmanagement
Qualitätssicherung
Marketing
- Table of contents
- Rights
-
Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Last update
- 11.06.2025, 1:42 PM CEST
Data provider
This object is provided by:
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Associated
- Stauss, Bernd
- KUE, WFI
Time of origin
- 1993
Other Objects (12)
Customer orientation in higher education : differing customer definitions and limited customer knowledge
Marketing performance of service firms: Recognizing market sensing capability and customer interaction orientation
Marketing performance of service firms: Recognizing market sensing capability and customer interaction orientation
When Does Salespeople’s Customer Orientation Lead to Customer Loyalty? : The Differential Effects of Relational and Functional Customer Orientation
Customer-Relationship-Marketing : individuelle Kundenbeziehungen
Marketing and Customer Relationship Management
A marketing view of the customer value: Customer lifetime value and customer equity
Customer-relationship-Marketing in der Luxusgüterindustrie
In 10 Schritten zum erfolgreichen Kunden-Marketing : = Customer marketing
Contributions to managing customer data - no shareholder value without customer value
Understanding proactive customer orientation : construct development and managerial implications
National customer orientation: an empirical test across 112 countries
Customer orientation in higher education : differing customer definitions and limited customer knowledge
Marketing performance of service firms: Recognizing market sensing capability and customer interaction orientation
Marketing performance of service firms: Recognizing market sensing capability and customer interaction orientation
When Does Salespeople’s Customer Orientation Lead to Customer Loyalty? : The Differential Effects of Relational and Functional Customer Orientation
Customer-Relationship-Marketing : individuelle Kundenbeziehungen
Marketing and Customer Relationship Management
A marketing view of the customer value: Customer lifetime value and customer equity
Customer-relationship-Marketing in der Luxusgüterindustrie
In 10 Schritten zum erfolgreichen Kunden-Marketing : = Customer marketing
Contributions to managing customer data - no shareholder value without customer value
Understanding proactive customer orientation : construct development and managerial implications
National customer orientation: an empirical test across 112 countries
Customer orientation in higher education : differing customer definitions and limited customer knowledge
Marketing performance of service firms: Recognizing market sensing capability and customer interaction orientation
Marketing performance of service firms: Recognizing market sensing capability and customer interaction orientation
When Does Salespeople’s Customer Orientation Lead to Customer Loyalty? : The Differential Effects of Relational and Functional Customer Orientation
Customer-Relationship-Marketing : individuelle Kundenbeziehungen
Marketing and Customer Relationship Management
A marketing view of the customer value: Customer lifetime value and customer equity
Customer-relationship-Marketing in der Luxusgüterindustrie
In 10 Schritten zum erfolgreichen Kunden-Marketing : = Customer marketing
Contributions to managing customer data - no shareholder value without customer value
Understanding proactive customer orientation : construct development and managerial implications