Artikel

Fusiones horizontales de empresas y estrategias de diferenciación de producto

Taking as a reference a simple oligopoly model with differentiated products, in which there are three firms, the purpose of this paper is to complement the existing literature on mergers by proving that the traditional merger paradox can be avoided by assuming that, after the merger, the merging firms increase the existing bilateral product differentiation. In this context, it is proved that a merger could be welfare enhancing by increasing both consumers surplus and merging and non merging firms profits.

Language
Spanisch

Bibliographic citation
Journal: Estudios de Economía ; ISSN: 0718-5286 ; Volume: 44 ; Year: 2017 ; Issue: 2 ; Pages: 173-184 ; Santiago de Chile: Universidad de Chile, Departamento de Economía

Classification
Wirtschaft
Industrial Organization: General
Oligopoly and Other Imperfect Markets
Firm Objectives, Organization, and Behavior: General
Subject
Horizontal mergers
product differentiation
welfare

Event
Geistige Schöpfung
(who)
Méndez Naya, José Antonio
Event
Veröffentlichung
(who)
Universidad de Chile, Departamento de Economía
(where)
Santiago de Chile
(when)
2017

Handle
Last update
10.03.2025, 11:43 AM CET

Data provider

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Object type

  • Artikel

Associated

  • Méndez Naya, José Antonio
  • Universidad de Chile, Departamento de Economía

Time of origin

  • 2017

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