Arbeitspapier
Shop Around and You Pay More
We examine the relationship between the prices paid by households and their shopping patterns measured in terms of shopping frequency and the range of stores visited. We use the TNS data which allows us to control for household heterogeneity. The main contribution of the paper is that we find proper instruments to correct for endogeneity of shopping patterns. And we find that there exists a robust positive relationship between the price paid and the number of store visited. We argue that visiting larger number of stores makes households less likely to save using store-loyalty discounts.
- Sprache
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Englisch
- Erschienen in
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Series: CESifo Working Paper ; No. 4940
- Klassifikation
-
Wirtschaft
Consumer Economics: Empirical Analysis
Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
Marketing
- Thema
-
shopping frequency
price
store loyalty
demographics
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Yan, Ji
Tian, Kun
Dixon, Huw D.
Heravi, Saeed
Morgan, Peter
- Ereignis
-
Veröffentlichung
- (wer)
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Center for Economic Studies and ifo Institute (CESifo)
- (wo)
-
Munich
- (wann)
-
2014
- Handle
- Letzte Aktualisierung
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10.03.2025, 11:43 MEZ
Datenpartner
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Objekttyp
- Arbeitspapier
Beteiligte
- Yan, Ji
- Tian, Kun
- Dixon, Huw D.
- Heravi, Saeed
- Morgan, Peter
- Center for Economic Studies and ifo Institute (CESifo)
Entstanden
- 2014