Arbeitspapier

Shop Around and You Pay More

We examine the relationship between the prices paid by households and their shopping patterns measured in terms of shopping frequency and the range of stores visited. We use the TNS data which allows us to control for household heterogeneity. The main contribution of the paper is that we find proper instruments to correct for endogeneity of shopping patterns. And we find that there exists a robust positive relationship between the price paid and the number of store visited. We argue that visiting larger number of stores makes households less likely to save using store-loyalty discounts.

Sprache
Englisch

Erschienen in
Series: CESifo Working Paper ; No. 4940

Klassifikation
Wirtschaft
Consumer Economics: Empirical Analysis
Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
Marketing
Thema
shopping frequency
price
store loyalty
demographics

Ereignis
Geistige Schöpfung
(wer)
Yan, Ji
Tian, Kun
Dixon, Huw D.
Heravi, Saeed
Morgan, Peter
Ereignis
Veröffentlichung
(wer)
Center for Economic Studies and ifo Institute (CESifo)
(wo)
Munich
(wann)
2014

Handle
Letzte Aktualisierung
10.03.2025, 11:43 MEZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.

Objekttyp

  • Arbeitspapier

Beteiligte

  • Yan, Ji
  • Tian, Kun
  • Dixon, Huw D.
  • Heravi, Saeed
  • Morgan, Peter
  • Center for Economic Studies and ifo Institute (CESifo)

Entstanden

  • 2014

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