Arbeitspapier
Communication science: An integral part of business and business studies?
Communication is at the center of any business transaction. Unfortunately until recently, communication has rarely been assigned its proper relevance in traditional business studies at German universities. This paper attempts to demonstrate why communication science can and should be an integral part of all business studies. Without understanding the pertinent communication principles, it will not be possible to fully understand specific business relationships. With understanding, more effective and efficient use of communication in business relationships will become possible. This paper, therefore, briefly outlines the role of communication in some areas of business and then proceeds to sketch a succinct communication model to illustrate how communication affects business relationships. The paper ends with a concrete example, namely that of the TU Bergakademie Freiberg, of how communication science may be integrated as a distinct subject into the curriculum of business studies.
- Language
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Englisch
- Bibliographic citation
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Series: Freiberger Arbeitspapiere ; No. 2002/13
- Classification
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Wirtschaft
Relation of Economics to Other Disciplines
Corporate Culture; Diversity; Social Responsibility
Economic Sociology; Economic Anthropology; Language; Social and Economic Stratification
- Subject
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Business Communication
Intercultural Communication
Communication Process
Business English Curriculum
Wirtschaftskommunikation
Interkulturelle Kommunikation
Kommunikationsprozess
Wirtschaftsenglisch Curriculum
Kommunikationswissenschaft
Wirtschaftswissenschaft
Wirtschaftsstudium
- Event
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Geistige Schöpfung
- (who)
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Hinner, Michael B.
- Event
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Veröffentlichung
- (who)
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Technische Universität Bergakademie Freiberg, Fakultät für Wirtschaftswissenschaften
- (where)
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Freiberg
- (when)
-
2002
- Handle
- Last update
-
10.03.2025, 11:44 AM CET
Data provider
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.
Object type
- Arbeitspapier
Associated
- Hinner, Michael B.
- Technische Universität Bergakademie Freiberg, Fakultät für Wirtschaftswissenschaften
Time of origin
- 2002