Data-driven маркетинг как средство повышения эффективности маркетинговой кампании в цифровой экономике
- Alternative title
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Datengesteuertes Marketing als Instrument zur Verbesserung der Wirksamkeit von Marketingkampagnen in der Digitalen WirtschaftData-driven marketing as a means of improving the effectiveness of a marketing campaign in the digital economy
- Location
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Deutsche Nationalbibliothek Frankfurt am Main
- Extent
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Online-Ressource
- Language
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Russisch
- Notes
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In: Технологические Тренды и Наукоемкая Экономика: Бизнес, Отрасли, Регионы, S.173-196
- Classification
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Management
- DOI
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10.22032/dbt.50809
- URN
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urn:nbn:de:gbv:ilm1-2022200019
- Rights
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Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Last update
-
15.08.2025, 7:21 AM CEST
Data provider
This object is provided by:
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Associated
- Pezoldt, Kerstin
- TU Ilmenau
Time of origin
- 2021
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