Effects of attribute framing on cognitive processing and evaluation

Abstract: Whereas there is extensive documentation that attribute framing influences the content of people’s thought, we generally know less about how it affects the processes assumed to precede those thoughts. While existing explanations for attribute framing effects rely completely on valence-based associative processing, the results obtained in the present study are also consistent with the notion that negative framing stimulates more effortful and thorough information processing than positive framing. Specifically, results from a simulated business decision-making experiment showed that decision makers receiving negatively framed information had significantly better recall than those receiving positively framed information. Furthermore, decision makers in the negative framing condition were less confident than decision makers in the positively framed condition. Finally, compared to a no-framing condition, decision makers receiving positive framing deviated significantly more in evaluatio

Object Details

• Location: Deutsche Nationalbibliothek Frankfurt am Main
• Extent: Online-Ressource
• Language: Englisch
• Notes: Veröffentlichungsversion ; begutachtet (peer reviewed) ; In: Organizational Behavior and Human Decision Processes ; 95 (2004) 2 ; 198-207

Classification and Topics

• Classification: Psychologie

Contributors, Places and Time

• Event: Veröffentlichung
• (where): Mannheim
• (when): 2004
• Creator: Kuvaas, Bård ; Selart, Marcus

Further information

• DOI: 10.1016/j.obhdp.2004.08.001
• URN: urn:nbn:de:0168-ssoar-398688
• Rights: Open Access; Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
• Last update: 25.03.2025, 1:45 PM CET