Consumer responses to paid search : empirical evidence from a bricks-and-mortar retailer
- Standort
-
Deutsche Nationalbibliothek Frankfurt am Main
- Umfang
-
Online-Ressource
- Sprache
-
Englisch
- Anmerkungen
-
Paderborn, Universität Paderborn, Dissertation, 2018
- Klassifikation
-
Management
- Schlagwort
-
Einzelhandel
Online-Marketing
Bibliografie
Marketingtheorie
- Ereignis
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Veröffentlichung
- (wo)
-
Paderborn
- (wer)
-
Universitätsbibliothek
- (wann)
-
2018
- Urheber
- URN
-
urn:nbn:de:hbz:466:2-30647
- Rechteinformation
-
Der Zugriff auf das Objekt ist unbeschränkt möglich.
- Letzte Aktualisierung
-
14.08.2025, 10:52 MESZ
Datenpartner
Dieses Objekt wird bereitgestellt von:
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Beteiligte
- Schlangenotto, Darius
- Universitätsbibliothek
Entstanden
- 2018
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