The impact of Craigslist's entry on competing employment websites

Artikel

Craigslist, a website that hosts job- and help-wanted ads, expanded rapidly across the states in the USA over a very short period of time, thereby changing abruptly the market structure faced by competing employment websites. We exploit this abrupt change to evaluate its impact on competing websites' online traffic and pricing. We find that Craigslist's entry was associated with a decrease in the number of visitors that an average competing employment website attracted and with a decrease in the number of pages an average visitor reviewed during a typical visit. We also find that employment websites lowered some of the fees they charged their users. Overall, these findings offer one explanation for why Craigslist, despite its popularity, had little effect on the unemployment rate in the labor markets it entered: the entry of Craigslist cannibalized online traffic at competing employment websites.

Angaben zum Objekt

• Sprache: Englisch

Verweise und Beziehungen

• Erschienen in: Journal: IZA Journal of Labor Economics ; ISSN: 2193-8997 ; Volume: 5 ; Year: 2016 ; Issue: 7 ; Pages: 1-15 ; Heidelberg: Springer

Klassifikation und Themen

• Klassifikation: Wirtschaft ; Demand and Supply of Labor: General ; Market Structure, Firm Strategy, and Market Performance: General ; Information and Internet Services; Computer Software
• Thema: Entry response ; Employment website ; Craigslist

Beteiligte, Orts- und Zeitangaben

• Ereignis: Geistige Schöpfung
• (wer): Brenčič, Vera
• Ereignis: Veröffentlichung
• (wer): Springer
• (wo): Heidelberg
• (wann): 2016

Weitere Informationen

• DOI: doi:10.1186/s40172-016-0047-7
• Handle: http://hdl.handle.net/10419/152371
• Letzte Aktualisierung: 10.03.2025, 11:41 MEZ