Konferenzbeitrag

The value of public service broadcasting in Japan: The life satisfaction approach

Evaluation of amenities and benefits of public service broadcasting is crucially important with the accelerated convergence of broadcasting and telecommunications and the increasing heterogeneities of media use by individuals. With the use of the microdata provided from a survey carried out by Japanese public service broadcaster, we attempted to elucidate the effect of viewing public service broadcasting on individual well-being using the life satisfaction approach in quantitative, monetized terms. Crucial findings of our analysis include that viewing frequency of public service broadcasting is negatively associated with life satisfaction, even after successfully addressing the endogenous nature of television viewing. It is also found that the detrimental effect of viewing public service broadcasting has a considerable monetary impact. In the sense of studying the demand side, our exploration of the value of conventional viewing of public service broadcasts will provide a valuable comparative benchmark future research in this domain.

Sprache
Englisch

Erschienen in
Series: 14th Asia-Pacific Regional Conference of the International Telecommunications Society (ITS): "Mapping ICT into Transformation for the Next Information Society", Kyoto, Japan, 24th-27th June, 2017

Klassifikation
Wirtschaft
Allocative Efficiency; Cost-Benefit Analysis
Public Goods
General Welfare; Well-Being
Entertainment; Media
Thema
Life satisfaction approach
Non-market valuation
Television viewing
Public service broadcasting

Ereignis
Geistige Schöpfung
(wer)
Okuyama, Naoko
Ereignis
Veröffentlichung
(wer)
International Telecommunications Society (ITS)
(wo)
Calgary
(wann)
2017

Handle
Letzte Aktualisierung
10.03.2025, 11:44 MEZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.

Objekttyp

  • Konferenzbeitrag

Beteiligte

  • Okuyama, Naoko
  • International Telecommunications Society (ITS)

Entstanden

  • 2017

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