Arbeitspapier

The Limits of Marketplace Fee Discrimination

Platforms often use fee discrimination within their marketplace (e.g., Amazon, eBay, and Uber specify a variety of merchant fees). To better understand the impact of marketplace fee discrimination, we develop a model that allows us to determine equilibrium fee and category decisions that depend on the extent of fee discrimination available to the platform and we highlight how our fee discrimination strategies can be derived in practice using data from airbnb.com. In addition, we find that greater fee discrimination allows the platform to serve more markets in its marketplace but also increases fees in high surplus markets. However, if the platform enters into retail, then the platform reduces its fees and generates greater retail competition. These effects mitigate distortions from fee discrimination and improve welfare. In terms of policy, we show that (1) banning fee discrimination and platform entry is detrimental to welfare, (2) a vertical merger within a retail market mitigates fee distortions but is often worse than an equilibrium with platform entry into retail, and (3) taxing the platform in retail (not merchants) levels the retail playing field and can generate a Pareto improvement upon a policy that bans platform retail entry.

Sprache
Englisch

Erschienen in
Series: CESifo Working Paper ; No. 9440

Klassifikation
Wirtschaft
Production, Pricing, and Market Structure; Size Distribution of Firms
Monopoly; Monopolization Strategies
Antitrust Issues and Policies: General
Taxation and Subsidies: Efficiency; Optimal Taxation
Regulation and Industrial Policy: General
Thema
platforms
platform retail entry
price discrimination
vertical integration
intermediary

Ereignis
Geistige Schöpfung
(wer)
Tremblay, Mark J.
Ereignis
Veröffentlichung
(wer)
Center for Economic Studies and ifo Institute (CESifo)
(wo)
Munich
(wann)
2021

Handle
Letzte Aktualisierung
10.03.2025, 11:46 MEZ

Datenpartner

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Objekttyp

  • Arbeitspapier

Beteiligte

  • Tremblay, Mark J.
  • Center for Economic Studies and ifo Institute (CESifo)

Entstanden

  • 2021

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