Artikel
Testing for the significance of changes in television ratings
South African television ratings are obtained from the AMPS meter panel. This panel must be viewed as a complex non random sample. For such samples the effective sample size differs from the actual sample size. It has been found that, when equal weights are assigned to strata, the most reliable estimate for effective sample size can be obtained by considering every household as a sample cluster. This estimate of effective sample size can be incorporated directly into a test for significant rating change. For convenience this test is implemented graphically.
- Language
-
Englisch
- Bibliographic citation
-
Journal: South African Journal of Business Management ; ISSN: 2078-5976 ; Volume: 21 ; Year: 1990 ; Issue: 3 ; Pages: 47-51 ; Cape Town: African Online Scientific Information Systems (AOSIS)
- Classification
-
Management
- Event
-
Geistige Schöpfung
- (who)
-
Meyer, Denny H.
- Event
-
Veröffentlichung
- (who)
-
African Online Scientific Information Systems (AOSIS)
- (where)
-
Cape Town
- (when)
-
1990
- DOI
-
doi:10.4102/sajbm.v21i3.916
- Handle
- Last update
-
10.03.2025, 11:42 AM CET
Data provider
This object is provided by:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.
Object type
- Artikel
Associated
- Meyer, Denny H.
- African Online Scientific Information Systems (AOSIS)
Time of origin
- 1990
Other Objects (12)
Television shows ideation, and testing with smart digital twins to advance ratings
Nonparametric significance testing
Nonparametric Significance Testing
The economics of rating watchlists: Evidence from rating changes
The economics of rating watchlists: Evidence from rating changes
The economics of rating watchlists: evidence from rating changes
The economics of rating watchlists: evidence from rating changes
The economics of rating watchlists: evidence from rating changes
The economics of rating watchlists : evidence from rating changes
Significance testing in quantile regression
Most watched:Family representations in high-rating programmes on German television
Testing Homogeneity of Time-Continuous Rating Transitions
Television shows ideation, and testing with smart digital twins to advance ratings
Nonparametric significance testing
Nonparametric Significance Testing
The economics of rating watchlists: Evidence from rating changes
The economics of rating watchlists: Evidence from rating changes
The economics of rating watchlists: evidence from rating changes
The economics of rating watchlists: evidence from rating changes
The economics of rating watchlists: evidence from rating changes
The economics of rating watchlists : evidence from rating changes
Significance testing in quantile regression
Most watched:Family representations in high-rating programmes on German television
Testing Homogeneity of Time-Continuous Rating Transitions
Television shows ideation, and testing with smart digital twins to advance ratings
Nonparametric significance testing
Nonparametric Significance Testing
The economics of rating watchlists: Evidence from rating changes
The economics of rating watchlists: Evidence from rating changes
The economics of rating watchlists: evidence from rating changes
The economics of rating watchlists: evidence from rating changes
The economics of rating watchlists: evidence from rating changes
The economics of rating watchlists : evidence from rating changes
Significance testing in quantile regression
Most watched:Family representations in high-rating programmes on German television