Journal article | Zeitschriftenartikel

Adaptive contact strategies in telephone and face-to-face surveys

"In attempting to contact households for a survey, it is necessary to determine the timing of each call. Often, average 'best' times to call are used in order to determine when to place the first call(s). The timing of subsequent calls is then governed by very general rules. This paper tests an experimental method that uses multi-level models to predict the times that have the highest probability of contact for each household and uses the predictions from these models to prioritize cases for calling. The predictions are updated each day in real-time as additional data are gathered. The method is evaluated through a series of experiments on a telephone survey that used automated call scheduling and an experiment on a face-to-face survey, where a recommended calling time was delivered to interviewers. The results of these experiments are used to suggest directions for future research." (author's abstract)

Weitere Titel
Adaptive Kontaktstrategien in Telefon- und Face-to-Face-Umfragen
ISSN
1864-3361
Umfang
Seite(n): 45-55
Sprache
Englisch
Anmerkungen
Status: Veröffentlichungsversion; begutachtet (peer reviewed)

Erschienen in
Survey Research Methods, 7(1)

Thema
Sozialwissenschaften, Soziologie
Erhebungstechniken und Analysetechniken der Sozialwissenschaften
Umfrageforschung
Erhebungsmethode
Befragung
Telefoninterview
Zeit
Zeitfaktor

Ereignis
Geistige Schöpfung
(wer)
Wagner, James
Ereignis
Veröffentlichung
(wo)
Deutschland
(wann)
2013

DOI
Letzte Aktualisierung
21.06.2024, 16:26 MESZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
GESIS - Leibniz-Institut für Sozialwissenschaften. Bibliothek Köln. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.

Objekttyp

  • Zeitschriftenartikel

Beteiligte

  • Wagner, James

Entstanden

  • 2013

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