Hochschulschrift
Harnessing facial cues to predict, assess, and increase the effectiveness of communication in marketing
- Location
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Deutsche Nationalbibliothek Frankfurt am Main
- Dimensions
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21 cm
- Extent
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X, 177 Seiten
- Language
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Englisch
- Notes
-
Diagramme
Friedrich-Alexander-Universität Erlangen-Nürnberg, Dissertation, 2018
- Classification
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Management
- Keyword
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Marketingmanagement
Kommunikationspolitik
Werbewirkung
Emotionale Werbung
Viral Marketing
Markentreue
- Event
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Veröffentlichung
- (where)
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Erlangen, Nürnberg
- (when)
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[2018]
- Table of contents
- Rights
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Bei diesem Objekt liegt nur das Inhaltsverzeichnis digital vor. Der Zugriff darauf ist unbeschränkt möglich.
- Last update
-
11.03.2025, 11:36 AM CET
Data provider
This object is provided by:
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Deutsche Nationalbibliothek. If you have any questions about the object, please contact the data provider.
Object type
- Hochschulschrift
Associated
Time of origin
- [2018]
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