Artikel

Web monetisation

Web monetisation is the conversion of user traffic into revenue. Initially referring to websites, in more recent years, the meaning of the term has been expanded to refer to non-website traffic, such as social media applications, which this glossary entry gives more attention to. Within social media, the concept of content monetisation has developed as a way to denote the various approaches content creators have in creating online revenue out of the content they produce. This glossary entry provides an overview of the concepts of web and content monetisation, discusses aspects arising out of their interaction, and addresses three main issues currently associated with the term: the interoperability of social media infrastructures, the interoperability of content and web monetisation, and the moderation of content monetised decentrally.

Language
Englisch

Bibliographic citation
Journal: Internet Policy Review ; ISSN: 2197-6775 ; Volume: 11 ; Year: 2022 ; Issue: 1 ; Pages: 1-8 ; Berlin: Alexander von Humboldt Institute for Internet and Society

Classification
Sozialwissenschaften, Soziologie, Anthropologie
Subject
Monetisation
Content
Data governance

Event
Geistige Schöpfung
(who)
Goanta, Catalina
Yohanis, Alfa
Jaiman, Vikas
Urovi, Visara
Event
Veröffentlichung
(who)
Alexander von Humboldt Institute for Internet and Society
(where)
Berlin
(when)
2022

DOI
doi:10.14763/2022.1.1650
Handle
Last update
10.03.2025, 11:44 AM CET

Data provider

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Object type

  • Artikel

Associated

  • Goanta, Catalina
  • Yohanis, Alfa
  • Jaiman, Vikas
  • Urovi, Visara
  • Alexander von Humboldt Institute for Internet and Society

Time of origin

  • 2022

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