Artikel

Personal values and entrepreneurial attitude as intellectual capital: Impact on innovation in small enterprises

This paper analyzes the effects of entrepreneurs' personal values and their entrepreneurial attitudes, as forms of intellectual capital, on the innovative behavior of small businesses. The influence of personal values is examined through Schwartz's value theory and entrepreneurial attitudes via assessments associated with risk taking and personal autonomy. A model of structural equations using the Partial Least Squares technique was applied to a database composed of 191 small business owners in Paraguay. The results show that personal values of conservation and self-enhancement in the entrepreneur have a direct negative effect on innovation. It is also noted that entrepreneurial attitudes, such as openness to change and self-transcendence, have a mediating role in the positive impact of values on innovation. The article contributes to the literature by showing that some elements of intellectual capital, such as entrepreneurial attitudes and entrepreneurs' personal values, interact to influence innovation in small businesses.

Language
Englisch

Bibliographic citation
Journal: Amfiteatru Economic Journal ; ISSN: 2247-9104 ; Volume: 20 ; Year: 2018 ; Issue: 49 ; Pages: 771-787 ; Bucharest: The Bucharest University of Economic Studies

Classification
Wirtschaft
Corporate Culture; Diversity; Social Responsibility
Innovation; Research and Development; Technological Change; Intellectual Property Rights: General
Economywide Country Studies: Latin America; Caribbean
Subject
personal values
entrepreneurial attitude
small business
innovation

Event
Geistige Schöpfung
(who)
Sánchez-Báez, Edgar A.
Fernández Serrano, José
Romero, Isidoro
Event
Veröffentlichung
(who)
The Bucharest University of Economic Studies
(where)
Bucharest
(when)
2018

DOI
doi:10.24818/EA/2018/49/771
Handle
Last update
10.03.2025, 11:45 AM CET

Data provider

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Object type

  • Artikel

Associated

  • Sánchez-Báez, Edgar A.
  • Fernández Serrano, José
  • Romero, Isidoro
  • The Bucharest University of Economic Studies

Time of origin

  • 2018

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