Persuasive Populism? Estimating the Effect of Populist Messages on Political Cynicism

Abstract: Many European countries have seen a growth of populism in recent years. Extant research shows that populist parties are increasingly successful, and that populist messages appear more frequently in the media. This raises the question to what extent populist messages affect public opinion. The aim of this study is to assess whether populist messages fuel political cynicism by arguing that an arrogant, selfish and complacent political elite does not listen to what ordinary people find important. Moreover, it assesses whether populist messages affect only those already favourably predisposed towards populist parties, or whether it affects citizens across the board. The results of a survey experiment, conducted in the Netherlands, suggests that individuals who are exposed to populist messages are indeed more cynical afterwards than individuals who are exposed to a very similar, but more 'neutrally formulated' message. However, the effects seem to be restricted to supporters of populist

Location
Deutsche Nationalbibliothek Frankfurt am Main
Extent
Online-Ressource
Language
Englisch
Notes
Veröffentlichungsversion
begutachtet (peer reviewed)
In: Politics and Governance ; 5 (2017) 4 ; 136-145

Classification
Politik

Event
Veröffentlichung
(where)
Mannheim
(when)
2017
Creator
Rooduijn, Matthijs
Brug, Wouter van der
Lange, Sarah L. de
Parlevliet, Jante

DOI
10.17645/pag.v5i4.1124
URN
urn:nbn:de:101:1-2019052909525794380863
Rights
Open Access; Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.
Last update
14.08.2025, 11:01 AM CEST

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Associated

  • Rooduijn, Matthijs
  • Brug, Wouter van der
  • Lange, Sarah L. de
  • Parlevliet, Jante

Time of origin

  • 2017

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