Arbeitspapier

Finding the path(s) towards profitable e-commerce

Relying on a unique and arguably representative sample of transaction e-commerce companies, this paper takes a closer look at whether and how companies could be profitable on-line. This analysis clearly demonstrates that a non-trivial set of winners are emerging, which combine both strong operational excellence as well as fine-tuned to about 3 generic strategic postures.

Language
Englisch

Bibliographic citation
Series: Research Notes ; No. 7

Classification
Wirtschaft
Subject
E-tailing
Strategic Clusters
Post entry performance
E-Business
Online-Handel
Rentabilität
Schätzung
Welt

Event
Geistige Schöpfung
(who)
Bughin, Jacques
Event
Veröffentlichung
(who)
Deutsche Bank Research
(where)
Frankfurt a. M.
(when)
2003

Handle
Last update
10.03.2025, 11:45 AM CET

Data provider

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Object type

  • Arbeitspapier

Associated

  • Bughin, Jacques
  • Deutsche Bank Research

Time of origin

  • 2003

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