Artikel

The influence of priming on reference states

Experimental and empirical evidence shows that the utility an individual derives from a certain state depends on the reference state she compares it to. According to economic theory, the reference state is determined by past, present and future outcomes of either the individual herself or her reference group. The experiment described in this paper suggests that, in addition, reference states depend to a significant degree on environmental factors not relevant for outcomes. It indicates that reference states - and hence utility - can relatively easily be influenced without changing people's outcomes, e.g., through priming.

Language
Englisch

Bibliographic citation
Journal: Games ; ISSN: 2073-4336 ; Volume: 1 ; Year: 2010 ; Issue: 1 ; Pages: 34-52 ; Basel: MDPI

Classification
Wirtschaft
Subject
reference state
utility
prospect theory
manipulation
priming
experiment

Event
Geistige Schöpfung
(who)
Matthey, Astrid
Event
Veröffentlichung
(who)
MDPI
(where)
Basel
(when)
2010

DOI
doi:10.3390/g1010034
Handle
Last update
10.03.2025, 11:44 AM CET

Data provider

This object is provided by:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.

Object type

  • Artikel

Associated

  • Matthey, Astrid
  • MDPI

Time of origin

  • 2010

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