Arbeitspapier
Why firms should care for all consumers
We compare the strategic potential of Corporate Social Responsibility (CSR) and Customer Orientation (CO) as commitments to larger quantities in Cournot competition, modeled as a multi-stage game. First, in addition to profits, firms can choose to care for the surplus of either all consumers (CSR) or their own customers only (CO). Second, they decide upon the weight of this additional objective. We find that firms prefer to care for all consumers, choosing positive levels of CSR. This result provides an explanation for the recent shift from CO to CSR in both, corporate culture and economic research.
- ISBN
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978-3-943153-35-4
- Language
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Englisch
- Bibliographic citation
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Series: BERG Working Paper Series ; No. 116
- Classification
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Wirtschaft
Market Structure, Pricing, and Design: Oligopoly and Other Forms of Market Imperfection
Oligopoly and Other Imperfect Markets
Business Objectives of the Firm
- Subject
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Corporate Social Responsibility
Customer Orientation
Cournot Duopoly
Commitment
- Event
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Geistige Schöpfung
- (who)
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Planer-Friedrich, Lisa
Sahm, Marco
- Event
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Veröffentlichung
- (who)
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Bamberg University, Bamberg Economic Research Group (BERG)
- (where)
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Bamberg
- (when)
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2016
- Handle
- Last update
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10.03.2025, 11:43 AM CET
Data provider
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.
Object type
- Arbeitspapier
Associated
- Planer-Friedrich, Lisa
- Sahm, Marco
- Bamberg University, Bamberg Economic Research Group (BERG)
Time of origin
- 2016