Green HRM in pursuit of sustainable competitive advantage

Konferenzbeitrag

The recent years have witnessed the emergence of "Green" Human Resource Management (HRM) as one of the main strategic concepts which aims to shape employee behaviour to help organizations achieve a sustainable competitive advantage. In practice, organizations have been dedicated to building "green" organizational cultures within their businesses. At the organizational level, the benefits of the implementation of Green HRM are linked with the creation of environmentally friendly organizational culture and work climate that leads to the increased efficiency of various resources, the formation of positive corporate image and increased economic performance. HRM becomes "green" by establishing green environmental objectives and spreading employee awareness through green HR practices for designing eco-friendly environment. The paper discusses the current trends of "Green" HRM practices in companies based on findings from existing literature, studies, survey reports as well as secondary data. It focuses on the role of the HRM function in creating a 'green' culture in companies. Findings suggest that "Green" HRM has become an essential strategic thinking process for the organizations in which human resource departments play an important role in going green and improving organizational performance. The major contribution of this study is to provide an integrative framework linking together the existing literature in this filed and different research work to better explore the relation between Green HRM practices and a goal for sustainability. This paper also adds value to managers by presenting ways to implement "Green" HRM for organizational sustainability achievement.

Object Details

• Language: Englisch

References and Relationships

• Bibliographic citation: Year: 2020 ; Pages: 53-63 ; Skopje: University American College Skopje

Classification and Topics

• Classification: Wirtschaft
• Subject: human resources management ; strategy ; green human resources management ; competitive advantage.

Contributors, Places and Time

• Event: Geistige Schöpfung
• (who): Hristova, Snezhana ; Stevceska-Srbinovska, Dusica
• Event: Veröffentlichung
• (who): University American College Skopje
• (where): Skopje
• (when): 2020

Further information

• DOI: doi:10.5281/zenodo.4393537
• Handle: http://hdl.handle.net/10419/234159
• Last update: 10.03.2025, 11:43 AM CET