Business Model Innovation in News Media: Fostering New Relationships to Stimulate Support from Readers

Abstract: Customer relationships are an important pillar of a business model (Osterwalder & Pigneur, 2010). For years, though, news media has not invested much effort into nurturing rich connections with their consumers and, consequently, neglected the promotion of a participatory culture that could bring benefits for all involved (Neuberger & Nuernbergk, 2010; Rosen, 2006). Vanishing advertising revenue and changing habits of news consumption on the Internet create a situation for changing that situation - especially when considering journalism as a service (Jarvis, 2014). Therefore, this article employs multiple case-study research to analyze and compare how four digital news natives from different countries (The Correspondent from the Netherlands, eldiario.es from Spain, Mediapart from France, and the Brazilian branch of The Intercept) are creating more meaningful connections with their audiences in order to sustain their businesses. We found out that all cases resort in varying degrees t

Objekt anzeigen

• Standort: Deutsche Nationalbibliothek Frankfurt am Main
• Umfang: Online-Ressource
• Sprache: Englisch
• Anmerkungen: Veröffentlichungsversion ; begutachtet (peer reviewed) ; In: Media and Communication ; 8 (2020) 2 ; 28-39

Klassifikation und Themen

• Klassifikation: Nachrichtenmedien, Journalismus, Verlagswesen

Beteiligte, Orts- und Zeitangaben

• Ereignis: Veröffentlichung
• (wo): Mannheim
• (wer): SSOAR, GESIS – Leibniz-Institut für Sozialwissenschaften e.V.
• (wann): 2020
• Urheber: Carpes da Silva, Giuliander ; Gruszynski Sanseverino, Gabriela

Weitere Informationen

• DOI: 10.17645/mac.v8i2.2709
• URN: urn:nbn:de:101:1-2021101307301327731627
• Rechteinformation: Open Access; Der Zugriff auf das Objekt ist unbeschränkt möglich.