Products or markets: What type of experience matters for export survival?

Arbeitspapier

Previous research has generally shown that increased export experience has a positive impact on the subsequent survival of newly launched export relationships of a firm. In this paper, we find that there are important differences in the effects of firm experience on export survival depending on the source of the experience. Specifically, experience built up by a firm from previously exporting a particular product before launching it in a new market has a strong positive impact on the survival of a new product-market relationship. In contrast, experience within a market prior to adding a new product has a mainly negative effect on the survival probability of the additional product. This shows that taking a successful product to new markets is more likely to succeed than expanding product range within a market.

Object Details

• Language: Englisch

References and Relationships

• Bibliographic citation: Series: UCD Centre for Economic Research Working Paper Series ; No. WP19/23

Classification and Topics

• Classification: Wirtschaft ; Trade: General
• Subject: Duration of Trade ; Firm Survival ; Export Experience ; Multi-product firms

Contributors, Places and Time

• Event: Geistige Schöpfung
• (who): Lawless, Martina ; Studnicka, Zuzanna
• Event: Veröffentlichung
• (who): University College Dublin, UCD Centre for Economic Research
• (where): Dublin
• (when): 2019

Further information

• Handle: http://hdl.handle.net/10419/228171
• Last update: 10.03.2025, 11:43 AM CET