Arbeitspapier

Do firms facing competitors from emerging markets behave differently? Evidence from Austrian manufacturing firms

We study the strategic positioning of Austrian manufacturing firms that face competition from emerging markets as opposed to firms that do not. Using a unique sample of large Austrian manufacturing, we find that emerging market competitors are not always a force majeure, but the result of the firms' international activity. Existing strengths and weaknesses are more pronounced when firms face competitors from emerging markets. Emerging market competition is associated with a broader product portfolio and triggers portfolio adjustments. Yet, a larger share of the companies facing emerging market competitors neither adjusts the product portfolio nor plans to develop new competences.

Language
Englisch

Bibliographic citation
Series: WIFO Working Papers ; No. 625

Classification
Wirtschaft
Firm Objectives, Organization, and Behavior: General
Industry Studies: Manufacturing: General
International Business Administration
Subject
Emerging Markets
Competition
Manufacturing
Austria
Dynamic Capabilities

Event
Geistige Schöpfung
(who)
Friesenbichler, Klaus S.
Reinstaller, Andreas
Event
Veröffentlichung
(who)
Austrian Institute of Economic Research (WIFO)
(where)
Vienna
(when)
2021

Handle
Last update
10.03.2025, 11:45 AM CET

Data provider

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Object type

  • Arbeitspapier

Associated

  • Friesenbichler, Klaus S.
  • Reinstaller, Andreas
  • Austrian Institute of Economic Research (WIFO)

Time of origin

  • 2021

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