The System of the Geographical Indication – Important Component of the Politics of the Consumers' Protection in European Union

Artikel

The paper deals with the use and diffusion of the geographical indication in the European Union countries, having as objective the protection of the products’ names, which are registered as Protected Geographical Indication (PGI) and Protected Designation of Origin (PDO) labels. The reason for treating this theme started from the fact that the level of knowledge of the system and its symbols by the consumers is very low. In the introductory part, specification of surveyed topic is given and importance of consumer education and information is highlighted. Empirical research is based on two approaches. First, 1114 product names from DOOR database (Database for agricultural products and foodstuffs in EU countries) were analysed in order to investigate the frequency of labels utilization by country and product classes, cluster analysis was applied to show the labels distribution by countries. Dominant countries in number of labels are Italy, France and Spain having registered over 50 % of all products. The most frequent product class is Fruits, vegetables and cereals for PGI and Cheeses for PDO. The second approach reflects consumer view on the issue; survey of 250 consumers in the Czech Republic was carried out with the purpose to identify awareness and perceived credibility of labels. Findings reveal a low awareness of labels, credibility of labels is influenced by their low familiarity. The main problem is lack of information. Respondents show interest in getting information regarding this topic. Quality labels have potential to communicate with consumers and facilitate their food purchases, but it is necessary to improve their promotion.

Angaben zum Objekt

• Sprache: Englisch

Verweise und Beziehungen

• Erschienen in: Journal: Amfiteatru Economic Journal ; ISSN: 2247-9104 ; Volume: 16 ; Year: 2014 ; Issue: 35 ; Pages: 228-242 ; Bucharest: The Bucharest University of Economic Studies

Klassifikation und Themen

• Klassifikation: Wirtschaft ; Multiple or Simultaneous Equation Models: Classification Methods; Cluster Analysis; Principal Components; Factor Models ; Consumer Protection ; Information and Product Quality; Standardization and Compatibility ; Marketing ; Agricultural Policy; Food Policy
• Thema: European Union quality scheme ; Protected Geographical Indication ; Protected Designation of Origin ; quality labels ; food products ; agricultural products ; consumer education ; consumer information ; Czech Republic

Beteiligte, Orts- und Zeitangaben

• Ereignis: Geistige Schöpfung
• (wer): Velcovská, Šárka ; Sadílek, Tomáš
• Ereignis: Veröffentlichung
• (wer): The Bucharest University of Economic Studies
• (wo): Bucharest
• (wann): 2014

Weitere Informationen

• Handle: http://hdl.handle.net/10419/168823
• Letzte Aktualisierung: 10.03.2025, 11:43 MEZ