Arbeitspapier

Climate Change and Diet

Though many in the general public are concerned about climate change, most are unaware that agriculture and food production accounts for about one quarter of aggregate green house emissions and therefore, diet change is one of the most effective ways that individuals can reduce their climate impact. To investigate how best to communicate this, we present the results of a pre-registered randomised control trial, involving 1220 subjects, exploring six different information interventions. Our findings indicate that the most influential interventions are based on scientific knowledge and efficacy salience. These effects are mediated by prior beliefs and individual characteristics. Providing information on the health impact of a plant-based diet was most effective for individuals with pre-existing health concerns. The greatest resistance to this information was associated with motivated reasoning around meat consumption: the more meat a participant consumed the less they reported knowing about the relationship between diet and climate before the study, the more resistant they were to new information demonstrating that relationship, the lower their efficacy beliefs around climate change, and the more likely they were to take moral offence at being informed. Our results suggest that while many people are open to dietary change and are responsive to scientific evidence, the largest potential for impact between diet and climate may be in overcoming pre-existing biases associated with sacred values around meat consumption.

Sprache
Englisch

Erschienen in
Series: IZA Discussion Papers ; No. 13426

Klassifikation
Wirtschaft
Climate; Natural Disasters and Their Management; Global Warming
Micro-Based Behavioral Economics: Role and Effects of Psychological, Emotional, Social, and Cognitive Factors on Decision Making‡
Health Behavior
Design of Experiments: General
Thema
self efficacy
decit model of science communication
nudge
interventions
environment
agriculture
vegan
vegetarian
diet
climate change
motivated reasoning
cognitive dissonance
strategic ignorance
social norms

Ereignis
Geistige Schöpfung
(wer)
Bose, Neha
Hills, Thomas
Sgroi, Daniel
Ereignis
Veröffentlichung
(wer)
Institute of Labor Economics (IZA)
(wo)
Bonn
(wann)
2020

Handle
Letzte Aktualisierung
10.03.2025, 11:45 MEZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.

Objekttyp

  • Arbeitspapier

Beteiligte

  • Bose, Neha
  • Hills, Thomas
  • Sgroi, Daniel
  • Institute of Labor Economics (IZA)

Entstanden

  • 2020

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