Artikel
Integration of Circular Economy Principles in Consumer Behaviour for Electrical and Electronic Equipment
The electrical and electronic equipment market (EEE) is a growing one due to technological developments and innovation. The present paper captures the consumer behaviour regarding the purchase, use, and disposal of these types of equipment in the light of the transition to a circular economy. To illustrate consumer perception and attitudes towards EEE products, we conducted quantitative marketing research on a sample of 1005 urban respondents, representative by gender, age, and size of locality of residence. The research results show a rather rational consumer profile in relation to EEE products, but depending on the category of equipment, their involvement in repair, recycling, or reuse actions is different. There is also a relatively low willingness of Romanian consumers to access second-hand EEE products. The article proves its utility by proposing a set of measures to improve the circularity of EEE products, in which both EEE producers and consumers actively participate.
- Sprache
-
Englisch
- Erschienen in
-
Journal: Amfiteatru Economic Journal ; ISSN: 2247-9104 ; Volume: 25 ; Year: 2023 ; Issue: 62 ; Pages: 48-62
- Klassifikation
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Wirtschaft
Marketing and Advertising: General
Environment and Development; Environment and Trade; Sustainability; Environmental Accounts and Accounting; Environmental Equity; Population Growth
- Thema
-
Circular economy
marketing research
consumer behaviour
electrical and electronic equipment
repair
reuse
disposal.
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Istudor, Nicolae
Dumitru, Ionel
Filip, Alina
Stancu, Alin
Roșca, Mihai Ioan
Canda, Andrei
- Ereignis
-
Veröffentlichung
- (wer)
-
The Bucharest University of Economic Studies
- (wo)
-
Bucharest
- (wann)
-
2023
- DOI
-
doi:10.24818/EA/2023/62/48
- Handle
- Letzte Aktualisierung
-
10.03.2025, 11:44 MEZ
Datenpartner
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Objekttyp
- Artikel
Beteiligte
- Istudor, Nicolae
- Dumitru, Ionel
- Filip, Alina
- Stancu, Alin
- Roșca, Mihai Ioan
- Canda, Andrei
- The Bucharest University of Economic Studies
Entstanden
- 2023
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