Arbeitspapier

Price guarantees, consumer search, and hassle costs

The paper deals with the competitive effects of price guarantees in a spatial duopoly where consumers can search for lower prices but have to incur hassle costs if they want to claim a price guarantee. It is shown that symmetric equilibria with and without price guarantees exist but price guarantees will have no effect on prices if search costs are low, hassle costs are high and the number of uninformed consumers is small. However, when both firms use price guarantees, there also exist payoff-dominant equilibria where both firms use mixed pricing strategies in the form of high-low pricing schemes, provided that the search costs are sufficiently high.

Language
Englisch

Bibliographic citation
Series: DIW Discussion Papers ; No. 1335

Classification
Wirtschaft
Production, Pricing, and Market Structure; Size Distribution of Firms
Oligopoly and Other Imperfect Markets
Information and Product Quality; Standardization and Compatibility
Monopolization; Horizontal Anticompetitive Practices
Subject
Price Matching Guarantees
Search Costs
Oligopoly Pricing

Event
Geistige Schöpfung
(who)
Baake, Pio
Schwalbe, Ulrich
Event
Veröffentlichung
(who)
Deutsches Institut für Wirtschaftsforschung (DIW)
(where)
Berlin
(when)
2013

Handle
Last update
10.03.2025, 11:44 AM CET

Data provider

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Object type

  • Arbeitspapier

Associated

  • Baake, Pio
  • Schwalbe, Ulrich
  • Deutsches Institut für Wirtschaftsforschung (DIW)

Time of origin

  • 2013

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