Artikel

Predicting mobile banking adoption: An integration of TAM and TBP with trust and perceived risk

Mobile banking has been a game changer for financial organizations in terms of remote banking services. However, many customers remain uncertain due to its security. Therefore, improving the comprehension of the customer's reasons and methods of using bank sites, including their behaviour towards e-banking, is crucial. This article discusses the matter by suggesting a technology acceptance model that integrates the theory of the planned behavior model in the classic TAM model with trust and perceived risk in order to elucidate the aspects that influence users' acceptance of mobile banking applications in Palestine. This study is designed to give both theoretical and empirical support for e-commerce adoption. We are also capable in providing particular marketing ideas for practitioners in relation to the uptake of mobile banking.

Sprache
Englisch

Erschienen in
Journal: Financial Internet Quarterly ; ISSN: 2719-3454 ; Volume: 17 ; Year: 2021 ; Issue: 3 ; Pages: 35-46 ; Warsaw: Sciendo

Klassifikation
Wirtschaft
Economic Development: Financial Markets; Saving and Capital Investment; Corporate Finance and Governance
Thema
TAM
TPB mobile banking
perceived risk
trust
Palestine

Ereignis
Geistige Schöpfung
(wer)
Aldammagh, Ziad
Abdeljawad, Rabah
Obaid, Tareq
Ereignis
Veröffentlichung
(wer)
Sciendo
(wo)
Warsaw
(wann)
2021

DOI
doi:10.2478/fiqf-2021-0017
Handle
Letzte Aktualisierung
10.03.2025, 11:44 MEZ

Datenpartner

Dieses Objekt wird bereitgestellt von:
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.

Objekttyp

  • Artikel

Beteiligte

  • Aldammagh, Ziad
  • Abdeljawad, Rabah
  • Obaid, Tareq
  • Sciendo

Entstanden

  • 2021

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