Artikel
Exploring the relationships among service quality features, perceived value and customer satisfaction
The purpose of this paper is to explore the relationships among service quality features (responsiveness, assurance, and empathy), perceived value and customer satisfaction in the context of Malaysia. The empirical data are drawn from 102 members of an academic staff of a Malaysian public institution of higher learning using a survey questionnaire. The results indicate three important findings: firstly, the interaction between perceived value and responsiveness was not significantly correlated with customer satisfaction. Secondly, the interaction between perceived value and assurance also did not correlate significantly with customer satisfaction. Thirdly, the interaction between perceived value and empathy correlated significantly with customer satisfaction. Thus the results demonstrate that perceived value had increased the effect of empathy on customer satisfaction, but it had not increased the effect of responsiveness and assurance on customer satisfaction. In sum, this study confirms that perceived value act as a partial moderating variable in the service quality models of the organizational sample. In addition, implications and limitations of this study, as well as directions for future research are discussed.
- Sprache
-
Englisch
- Erschienen in
-
Journal: Journal of Industrial Engineering and Management (JIEM) ; ISSN: 2013-0953 ; Volume: 2 ; Year: 2009 ; Issue: 1 ; Pages: 230-250 ; Barcelona: OmniaScience
- Klassifikation
-
Management
- Thema
-
service quality
perceived value
customer satisfaction
Malaysia
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Azman Ismail
Muhammad Madi Bin Abdullah
Francis, Sebastian K.
- Ereignis
-
Veröffentlichung
- (wer)
-
OmniaScience
- (wo)
-
Barcelona
- (wann)
-
2009
- DOI
-
doi:10.3926/jiem.2009.v2n1.p230-250
- Handle
- Letzte Aktualisierung
-
10.03.2025, 11:41 MEZ
Datenpartner
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. Bei Fragen zum Objekt wenden Sie sich bitte an den Datenpartner.
Objekttyp
- Artikel
Beteiligte
- Azman Ismail
- Muhammad Madi Bin Abdullah
- Francis, Sebastian K.
- OmniaScience
Entstanden
- 2009
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