Arbeitspapier
Rhetoric matters: A social norms explanation for the anomaly of framing
Ample evidence shows that certain words or ways of phrasing things can cause us to change our preferences. We demonstrate one mechanism for why this happens - "framing" evokes norms which then influence choice. We use a laboratory study to test the impact of describing a series of dictator games with either politically charged tax- or neutrallyframed language. Subjects' political identities interact with these frames, causing changes in both norms and choices. Framing makes Democrats prefer equalized outcomes, and Republicans reluctant to redistribute payments even when it leaves them disadvantaged.
- Language
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Englisch
- Bibliographic citation
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Series: WZB Discussion Paper ; No. SP II 2018-204
- Classification
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Wirtschaft
Field Experiments
Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
- Subject
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framing
norms
social identity
altruism
- Event
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Geistige Schöpfung
- (who)
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Chang, Daphne
Chen, Roy
Krupka, Erin
- Event
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Veröffentlichung
- (who)
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Wissenschaftszentrum Berlin für Sozialforschung (WZB)
- (where)
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Berlin
- (when)
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2018
- Handle
- Last update
- 10.03.2025, 11:41 AM CET
Data provider
ZBW - Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft. If you have any questions about the object, please contact the data provider.
Object type
- Arbeitspapier
Associated
- Chang, Daphne
- Chen, Roy
- Krupka, Erin
- Wissenschaftszentrum Berlin für Sozialforschung (WZB)
Time of origin
- 2018