Arbeitspapier
Non-technological and Technological Innovation: Strange Bedfellows?
Non-technological innovation is an important element of firms? innovation activities that both supplement and complement technological innovation, i.e. the introduction of new products and new processes. We analyse the spread of nontechnological innovation in firms, their relation to technological innovation, and their effects to firm performance and success with product and process innovation, using data from the German Community Innovation Survey conducted in 2005 (German CIS 4). Non-technological innovation is defined as the introduction of new organisational methods or the introduction of new marketing methods. We find that the determinants of a firm?s propensity to introduce technological and non-technological innovations are very similar and that both types are closely related. There are only small effects of non-technological innovation on a firm? profit margin, which contrasts the strong effects to be found from technological innovation. However, non-technological innovation spurs success with product and process innovation terms of sales with market novelties and cost reductions from new processes.
- Sprache
-
Englisch
- Erschienen in
-
Series: ZEW Discussion Papers ; No. 07-052
- Klassifikation
-
Wirtschaft
Innovation; Research and Development; Technological Change; Intellectual Property Rights: General
Innovation and Invention: Processes and Incentives
Firm Performance: Size, Diversification, and Scope
- Thema
-
organisational innovation
marketing innovation
effects of innovation
CIS 4
Innovation
Organisatorischer Wandel
Marketing
Technischer Fortschritt
Rentabilität
Unternehmensentwicklung
Schätzung
Deutschland
- Ereignis
-
Geistige Schöpfung
- (wer)
-
Schmidt, Tobias
Rammer, Christian
- Ereignis
-
Veröffentlichung
- (wer)
-
Zentrum für Europäische Wirtschaftsforschung (ZEW)
- (wo)
-
Mannheim
- (wann)
-
2007
- Handle
- Letzte Aktualisierung
-
10.03.2025, 11:41 MEZ
Datenpartner
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Objekttyp
- Arbeitspapier
Beteiligte
- Schmidt, Tobias
- Rammer, Christian
- Zentrum für Europäische Wirtschaftsforschung (ZEW)
Entstanden
- 2007
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